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Fanatics Apparel Campaign

A series of graphics for the Fanatics Apparel multi video campaign produced by Conductor Productions and graphics and VFX by Crux Design. The challenge was creating modular graphics to fit a series of videos with a lot of impact. After a lot of exploration the client selected the minimal motion graphic approach that will let the talent performance be the focal point. We adapted the concept to follow through on the client's vision, but we seriously liked the style frames better! :)